Everywhere we go there are people saying you need to be on social media, you need a Twitter, Facebook, YouTube, Linked-In and the list goes on, businesses get on social media but don’t always know what to do, how to do it efficiently or even how to do it correctly, all they know is that they need a social media profile. Read More
With the way ICT, the Internet infrastructure, and the introduction of digital technologies are transforming businesses, especially with digital marketing and online sales, online marketing is becoming one of the crucial components of business strategies, especially for small and medium businesses. Digital marketing is mainly online, hence also called online marketing, but it also includes mobile phones, electronic display of advertisement and any other digital medium of promoting, distributing and selling a product or service. Read More